• 200 Exempla Circle, Lafayette, CO 80026
  • 303-689-4000

Exempla Good Samaritan Medical Center changes signage

September 03, 2014

Lafayette, Colo. – Sept. 3, 2014 – New signs are being installed at Good Samaritan Medical Center to reflect its new brand identity. Under the new brand, the medical center will be referred to without the Exempla name. In July of this year, SCL Health (the parent company) announced it would retire the “Exempla” name associated with its three Denver area hospitals.

The new logo and signage incorporates the SCL Health logo along with blue and green brand colors:


  • The cross honors our rich heritage and shared mission.
  • The heart reflects our passion, compassion and focus on delivering person-centered care.
  • The two colors represent the partnership and unity that has been created by the two hospital systems.

“This is more than a name change and a new sign for our hospital,” said Dave Hamm, Good Samaritan Medical Center president and CEO. “This change represents our connection to a larger, unified healthcare system and reinforces our commitment as Good Samaritans to the communities we serve.”

Under the new brand, Denver area hospitals will continue to be known and referred to by their names without the Exempla name and logo in front. They will also bear the SCL Health logo and blue and green brand colors. Clinical practices in the Exempla Physician Network, which is home to some 200 doctors and 45 clinics, will be known as SCL Physicians.

About Good Samaritan Medical Center
Good Samaritan Medical Center opened December 1, 2004 and is a community-based, 234 bed acute-care hospital located in Lafayette, CO. The medical center is part of the SCL Health, which is headquartered in Denver, CO. Good Samaritan Medical Center’s premier services include Level II Trauma Center, Comprehensive Cancer Center, advanced heart and vascular care, neurosciences, robotic surgery, Primary Stroke Center, Center for Integrative Medicine, outpatient rehabilitation, “Baby Friendly” birthing center and emergency services including a Senior Emergency Room.

To learn more, visit www.goodsamaritancolorado.org.

Good Samaritan Medical Center | 200 Exempla Circle, Lafayette, CO 80026 | 303-689-4000

About SCL Health
SCL Health is a faith-based, nonprofit healthcare organization dedicated to improving the health of the people and communities we serve, especially the poor and vulnerable. Our $2.3 billion health network aspires to provide comprehensive, coordinated care through our eight hospitals, more than 190 ambulatory service centers, home healthcare, hospice, mental health care, and safety-net services in three states – Colorado, Kansas and Montana. We proudly partner with other organizations to improve quality and the patient experience. SCL Health provides more than $250 million a year in community benefit. SCL Health was founded by the Sisters of Charity of Leavenworth, who opened their first hospital in 1864. To learn more, visit www.sclhealthsystem.org.